Then you are just what we are looking for! But before we hug and sing kumbaya lets make sure we're really on the same page and understand what it means to be a Brand Ambassador (or at least know what we're looking for).
So lets define this, a Brand Ambassador is any individual that has a formal relationship with a brand as a representative and advocate.
An important distinction to make between a Brand Ambassador and an Influencer is that a Brand Ambassador loves the product, uses the product, advocates for it organically and gets rewarded for such advocacy.
This is not always true of an influencer. Influencers represent the brand because they are being paid to endorse it. For example: Jenny Bloggs from Timbuktu becomes an ambassador of her favourite body moisturiser cream because ‘she really loves it and thinks that it is the best product’, not because she has been paid to promote it to her large social following.
This is not to say influencers are always inauthentic, some influencers may be genuine users of the product, but there have been many widely reported examples of this not being the case.
We love and appreciate everyone that genuinely loves our products and appreciate the kind words and wonderful feedback we get from so many parent customers that many of them end up becoming ambassadors for many of our products simply by word of mouth and through their wonderful social media sharing efforts.
We like to be upfront about how we give back the love, just so there's no misunderstanding. We currently don't have any fancy affiliate programs nor do we pay any commissions or fees to any of our Brand Ambassadors.
Here's what we ask of you:
We are a brand that actively promotes baby safety and we expect our brand partners to understand what this means and to follow safe sleep guidelines as recommended by the Red Nose organisation.
Below are important safety notes that we would ask you to comply with when taking photos or videos:
If you are posting photos of your babies sleeping, please make sure they are:
If you are posting photos of your baby awake, you can relax a little and let your creativity flow.
Here are some ideas of types of content you can do:
If you're still reading and really keen to collaborate or to become one of our Baby Loves Sleep Brand Ambassadors, then we would love to have you join our Parent Tribe!
Please send us an email at inquire@babylovessleep.com.au
In your email, simply answer the following questions:
1. Tell us why you'd like to collaborate or become a Baby Loves Sleep Brand Ambassador.
2. Which product(s) you love most and how you intend to promote the product(s).
3. What is your Instagram handle (account name), so we can check you out :)
EXPECTED RESPONSE TIME FROM US
We will review your answers and get back to you as soon as we possibly can. If you are a great fit, we will get back to you right away. Note: we receive many requests to collaborate, sometimes more than we can possibly handle, so please bear with us if there is a delay.
So we thank you in advance for your patience, we will do our very best to get back to you as soon we can.
Thanks for your interest.